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Google Business Profiles, formerly known as Google My Business (GMB), represent a free tool offered by Google that allows businesses to manage their online presence across Google, including Search and Maps. Launched in June 2014, Google Business Profiles consolidated several tools such as Google Places for Business and the Google+ Pages Dashboard, aiming to provide a unified interface for businesses to control how their information is displayed on Google.
Google Business Profiles are an essential tool for businesses aiming to increase their online presence, improve local SEO, and engage with their customers through Google. It offers a powerful platform to attract new customers and keep existing ones informed and engaged with the latest business updates and offerings.
By optimizing their Google Business Profile, businesses can appear more prominently in Google Searches and Maps, helping customers find them easily.
Businesses can update their profile with essential information such as address, phone number, hours of operation, and services offered, ensuring that potential customers have accurate details.
Businesses can respond to reviews, answer questions, and post updates or offers, facilitating direct engagement with customers.
Google provides valuable insights into how customers search for your business, where they come from, and other interaction metrics, helping businesses tailor their marketing strategies.
Collecting and responding to customer reviews can boost a business’s credibility and attract more customers.
For applicable businesses, customers can book appointments or place orders directly from the Google Business Profile, streamlining the conversion process.
The ability to manage a profile directly from a smartphone allows business owners to update their information and interact with customers in real-time.
In the ever-evolving world of digital marketing, a one-size-fits-all approach just doesn’t cut it. That’s why at 828 Biz, we believe in the power of customization. We understand that each business is unique, with its own set of challenges, audiences, and goals.
Understanding Your Business Inside and Out
It all starts with a deep dive into what makes your business tick. We take the time to understand your market position, your competitors, and most importantly, your objectives. Whether you’re looking to increase brand awareness, boost sales, or engage a new demographic, we’re here to make your goals achievable
Fully managed advertising campaigns that attract and convert customers and drive sales on Facebook.
Targeted advertising campaigns that put you in front of the high intent people who are searching for your products and services on Google.
Increase brand awareness, promote your business, reach more customers and build loyalty on Facebook.
